Vimto may have been around a long time, but it still has the ambitions of a youngster.We worked with the team at Vimto to create and implement a long term plan that will generate both immediate and sustainable growth for the brand.

The fully integrated communication plan we have developed so far, based around the core idea of Seriously Mixed Fruit, has generated mass reappraisal amongst an elusive teen audience, whilst making the brand the fastest growing soft drinks brand in the UK.